Nike Basketball

My first big-deal design project was working with a senior designer and a mercurial boss on Nike’s inaugural LeBron James launch. Like rings of a tree, I marked my first five years in design by LeBron James initiatives, gaining experience, confidence and an addiction to coffee. One of my all time favorite moments was when Nikes senior designer told me in a meeting that “I had the look.” to this day I still don’t know what he meant by that. Below is a collection of various campaigns I worked on as a design lead.